Marketing deals with how products are created, developed and sold, but ultimately, it’s about managing relationships — with clients, customers, shareholders, partners and others. Through the study of marketing, you’ll sharpen your public speaking, organizational, critical thinking and teamwork skills. You’ll also build communications skills and an awareness of the importance of ethics and social responsibility.
Learn more about majoring in Marketing (BCOM)
Student Forms and Information
- Looking for registration assistance? Learn more about overrides and access the Marketing Override Request Form.
- Interested in being a Teaching Assistant? Explore the role and submit a TA Application Form.
- Looking to start or join a Marketing Society? Check with the Saint Mary’s University Students Association (SMUSA) for more information on student societies.
For further information, please contact Marketing@smu.ca.
Graduate Program Information
Learn more about graduate programs at the Sobey School of Business.
Faculty & Staff
Academic Co-Coordinator, Master of Technology Entrepreneurship and Innovation
Academic Coordinator, Bachelor of Commerce Program
Sobey Professor in Marketing
Director, David Sobey Centre for Innovation in Retailing and Services