Research Summaries

Dr. Kevin Kelloway

Daily Practice of Transformational Leadership Helps Companies Earn Customer Loyalty

"Leading to Customer Loyalty: A Daily Test of the Service-Profit Chain"

How do daily leadership behaviours in a service-based business affect employee engagement and, consequently, customer satisfaction and loyalty?

View Here: Kelloway Research Summary

Dr. Ethan Pancer

“Greening” Packaging May Confuse Consumers if Not Done Carefully

"Isolated Environmental Cues and Product Efficacy Penalties: The Colour Green and Eco-Labels"

Could some environmentally friendly packaging and labeling be leading consumers to perceive eco-friendly products as inferior to regular products?

View Here: Pancer Summary

Dr. Claudia De Fuentes

Exporting May be Key to Unlocking Innovation

"Exploring Innovation and Export Interplay in Canadian Firms"

How does a company's performance as an exporter relate to its ability to innovate? Do companies that engage in innovation also engage in more exports?

View Here: De Fuentes Summary

Dr. Hai Wang

New Algorithm Allows E-tailers to Maximize Profits by Personalizing Discounts to Individual Shoppers

"Online Pricing with Bundling and Coupon Discounts" How can e-tailers personalize pricing strategies in real-time so as to make the most profit from offering customized bundle discounts and instant coupons?

View Here: Wang Summary

Dr. Catherine Loughlin

Status and Trust Key to the Performance of Age-Diverse Work Groups

“The moderating effects of status and trust on the performance of age-diverse work groups”

How can employers create conditions that will promote high performance in age-diverse teams?

View Here: Loughlin Summary

 

Dr. Abdul-Rahman Khokhar

"Wealth Effects of Retail Store Closure Announcements"

How do store closures influence stock prices and company value?

View Here: Khokhar Summary