Feng Liu

Assistant Professor of Strategy
Sobey School of Business

Faculty Member Information


Feng’s research interests focus on board team and top management team strategizing activities and emotion in organisations. She uses qualitative research methods such as video ethnography and interview to examine how strategies are formed, changed, and implemented in organizations.


Ph.D., Business Administration, University of British Columbia, 2013
M.S., Management, Lancaster University, 2003

Academic Work Experience

2016 - Present, Assistant Professor of Strategy, Sobey School of Business, Saint Mary's University
2013 - 2015, Assistant Professor of Strategy, Warwick Business School, University of Warwick


2008 - Present, European Group of Organization Studies
2007 - Present, Academy of Management

Scholarly Contributions

Book Chapters

Brundin Ethel, Liu Feng. (2015). "Emotion and strategizing", Cambridge handbook of strategy as practice (2nd Ed.), 632-646
Liu Feng, Maitlis Sally. (2010). "Non-participant observation", Sage encyclopedia of case study research , 609-611

Journal Articles

Jarrett Michael, Liu Feng. " “Zooming with”: A participatory approach to the use of video ethnography in organizational studies", Organizational Research Methods (Spring - 2018), 366-385
Liu Feng, Maitlis Sally. "Emotional dynamics and strategizing processes: A study of strategic conversations in top team meetings", Journal of Management Studies 51:2 (Spring - 2014), 202-234


Liu Feng. "Board team sensemaking in board meetings. Presented in the Symposium on Inside the Black Box: Board Observation in Practice", Academy of Management Annual Meeting (Summer - 2015)